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  Why British?

Britain has the perfect climate to grow and produce the best-flavoured soft fruits in the world.
The wonderful flavour and unique quality of British soft fruits makes them eagerly awaited by consumers. Each year, as more and more consumers turn to homegrown fruits, demand has been rising.

While fruits such as strawberries and raspberries were once associated with the height of summer, modern production systems has extended the season from April to late October.

British Summer Fruit members pride themselves on producing wholesome, high quality fruit. As British growing protocols are the strictest in the world, and as our fruits are delivered straight from the field to the supermarket shelf, consumers can be assured they are getting the freshest, healthiest and best tasting fruits.
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